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Company Culture and Its Importance

 

Guest articles > Company Culture and Its Importance

 

by: Daniel Milstein

 

Early on, I knew the importance of creating a meaningful company culture, although I also knew that it would evolve over time. I believe a company's culture is largely created by its employees, rather than being dictated by a CEO or human resources department. Ours was a combination of my previous background, the Golden Rule experiences, and a variety of other attitudes and beliefs shared by our originators and staff. Initially, the core ingredients of the Gold Star culture included:

  • Passion about our work.
  • Put the customer first.
  • Positive attitude.
  • Open door policy.
  • An ethical business.
  • Invest in our people.
  • A family atmosphere.
  • Have fun along the way.

On the outside of our office building we have several framed motivational posters that also speak to our culture. They emphasize to arriving customers and other visitors what is most important to the company and its employees.

CULTURE POSTERS

Putting the Customer first every day--and meaning it.

  • Think of yourself as the customer.
  • Turning a house into your home, quicker.
  • Providing the customer with the finest products backed by consistently top-quality service.
  • Without the highest level of service, the lowest rates don't matter.
  • Every great business is built on friendship.

Company culture is essential in developing a supportive, collaborative work environment. At Gold Start Mortgage Financial Group, we have established a company culture that allows both our customers an employees to understand our values and ethics.

 


Daniel Milstein is the bestselling author of ABC of Sales. For more information, visit: http://amzn.to/ABCARTICLES.


Contributor: Daniel Milstein

Published here on:

Classification: Sales

Website: http://amzn.to/ABCARTICLES

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