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Best-time Close
Disciplines > Sales > Closing techniques > Best-time Close Technique | How it works | See also
TechniqueWhen people are procrastinating or will 'be back', emphasise how now is the best time to buy. All sales people know that 'there are no bebacks'. Invoke seasonal effects, such a Summer, Christmas and other holidays. Remind them of other short-term reasons, including sales, weather, and so on. Find out other personal reasons why it is good to buy now, such as their partner's birthday, etc. You can even do a reversal on 'never the best time to buy' by showing how this makes now as good a time as any. Examples
How it worksThe Best-time Close works by emphasising how now is the best time to buy and how delaying is not the best thing to do. See alsoAppeal principle, Assumption principle, Scarcity principle
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Site Menu |
| Home | Top | Quick Links | Settings | |
Main sections: | Disciplines | Techniques | Principles | Explanations | Theories | |
Other sections: | Blog! | Quotes | Guest articles | Analysis | Books | Help | |
More pages: | Contact | Caveat | About | Students | Webmasters | Awards | Guestbook | Feedback | Sitemap | Changes | |
Settings: | Computer layout | Mobile layout | Small font | Medium font | Large font | Translate | |
| Home | Top | Menu | Quick Links | |
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