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Evidence

 

Disciplines > Change Management > Creating Change > Evidence

Method | Example | Discussion | See also

 

Method

Find evidence that supports the need for change.

Use data and statistics to create impressive graphs and charts.

Example

A organization shows its people its financial performance in a set of alarming graphs.

A dissatisfied major customer is brought in to talk to the board.

Discussion

When you have incontrovertible evidence staring you in the face, where the numbers are showing the company in the red or sales sinking into the sunset, it is difficult to put your head in the sand and wish it away.

Cold, hard evidence is a good way of changing minds as counter-arguments require better data or sufficient strength to show the data as invalid.

See also

Evidence principle, Toulmin's argument model

 

 

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