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Price Not Negotiable

 

Disciplines > Negotiation > Negotiation tactics > Price Not Negotiable

Description | Example | Discussion | See also

 

Description

Do not negotiate on price. Seek to negotiate on other variables such as delivery time, quality, service and so on.

As a way of preserving the standard 'book' price, you may be able to offer discounts, for example for higher quantities or immediate orders.

Example

Sorry, I cannot change the price. However, I can throw in an extra year's insurance at no extra cost.

The unit price is fixed but we may be able to agree a good bulk discount for you.

I know they are expensive. These are premium goods built by skilled craftspeople. They will last you for many years.

Discussion

Many buyers think first and last about price, yet this immediately harms your profit. Reducing your price is a tacit admission that you have charged too much and can make them less trusting.

When price is mentioned, especially if this is early in the negotiation, it is an opportunity to show exactly what they are getting for their money. Only consider price changes as a last option and seek to ask for something in return.

See also

Say no, Non-negotiable

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