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Undermine their position

 

Disciplines > PoliticsMessages > Undermine their position

Description | Discussion | See also

 

Description

Get a good understanding of the position of your opponents and then seek weaknesses in their arguments. Especially seek damaging limitations that undermine their whole position as well as on individual points, for example by showing weaknesses in their arguments and policies that ignore large sections of the electorate. Also look for areas where you have strengths that can be contrasted against their weaknesses.

Develop strong arguments that expose the limitations in their policies and arguments and contrastively highlight your strengths. Look for evidence to support your arguments, for example by doing surveys and recalling similar approaches in the past that did not work.

Develop a full argument that not only attacks their position but also defends your own decisions and policies.

Discussion

Timing can be important in attacks and undermining them at times and in ways they find difficult to defend can give you advantage. This is one reason that attacks happen more towards the end of a campaign.

If you seek to undermine policies and arguments of your opponent, beware of the conflict turning into personal attacks. Whilst a thoughtful electorate will accept rational arguments, they will tire of mud-slinging and emotional appeals.

See also

Argument, Attack the person

 

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