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How we change what others think, feel, believe and do

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Links to advertising information sites

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Click to jump to the web site   'Advertising principles' site from U.Penn. professor Scott Armstrong. Excellent site that includes management of advertising, media selection and costing.

Click to jump to the web site Adcritic.com is a very well designed site that shows current adverts. 

Click to jump to the web site   Historical site on 'The Emergence of Advertising in America, 1850-1920'. If you're into how it all started, this is an excellent site with thousands of images.

Click to jump to the web site Advertising Age. Magazine for advertisers. Always topical stuff, but not huge detail.

Click to jump to the web site   'The Art of Persuasion'. A very short history of art in USA advertising.

Click to jump to the web site   Banner-ad placement study (eg. best on the right by the scroll bar, where eyes go...).

Click to jump to the web site   Adflip - massive database of print adverts from the 1940s through to today. Some available, but for most you have to buy membership.

Click to jump to the web site   Advertising Education Foundation: Oodles of information about advertising. Their mission is 'to provide you with the best resource to advertising and related content on the web today'. Includes journal, videos, museum, games and more...

Click to jump to the web site   More fun than education. An advertiser's nightmare: proofing errors that turn ads into bads.

Click to jump to the web site   Lurzer's Archive: Excellent site with large searchable database of adverts.

Click to jump to the web site   Emergence of Advertising in America. Over 9000 adverts from the early days.

Click to jump to the web site   The Ad*Access Project at Duke. Over 7000 print adverts from 1911 and 1955. Good for students and seeing what persuaded your ancestors.

See also

Marketing links, PR links

 

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Disciplines

* Argument
* Brand management
* Change Management
* Coaching
* Communication
* Counseling
* Game Design
* Human Resources
* Job-finding
* Leadership
* Marketing
* Politics
* Propaganda
* Rhetoric
* Negotiation
* Psychoanalysis
* Sales
* Sociology
* Storytelling
* Teaching
* Warfare
* Workplace design

Techniques

* Assertiveness
* Body language
* Change techniques
* Closing techniques
* Conversation
* Confidence tricks
* Conversion
* Creative techniques
* General techniques
* Happiness
* Hypnotism
* Interrogation
* Language
* Listening
* Negotiation tactics
* Objection handling
* Propaganda
* Problem-solving
* Public speaking
* Questioning
* Using repetition
* Resisting persuasion
* Self-development
* Sequential requests
* Storytelling
* Stress Management
* Tipping
* Using humor
* Willpower

Principles

* Principles

Explanations

* Behaviors
* Beliefs
* Brain stuff
* Conditioning
* Coping Mechanisms
* Critical Theory
* Culture
* Decisions
* Emotions
* Evolution
* Gender
* Games
* Groups
* Habit
* Identity
* Learning
* Meaning
* Memory
* Motivation
* Models
* Needs
* Personality
* Power
* Preferences
* Research
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* SIFT Model
* Social Research
* Stress
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* Values

Theories

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About
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© Changing Works 2002-
Massive Content — Maximum Speed

Site Menu

| Home | Top | Quick Links | Settings |

Main sections: | Disciplines | Techniques | Principles | Explanations | Theories |

Other sections: | Blog! | Quotes | Guest articles | Analysis | Books | Help |

More pages: | Contact | Caveat | About | Students | Webmasters | Awards | Guestbook | Feedback | Sitemap | Changes |

Settings: | Computer layout | Mobile layout | Small font | Medium font | Large font | Translate |

 

 

Please help and share:

 

Quick links

Disciplines

* Argument
* Brand management
* Change Management
* Coaching
* Communication
* Counseling
* Game Design
* Human Resources
* Job-finding
* Leadership
* Marketing
* Politics
* Propaganda
* Rhetoric
* Negotiation
* Psychoanalysis
* Sales
* Sociology
* Storytelling
* Teaching
* Warfare
* Workplace design

Techniques

* Assertiveness
* Body language
* Change techniques
* Closing techniques
* Conversation
* Confidence tricks
* Conversion
* Creative techniques
* General techniques
* Happiness
* Hypnotism
* Interrogation
* Language
* Listening
* Negotiation tactics
* Objection handling
* Propaganda
* Problem-solving
* Public speaking
* Questioning
* Using repetition
* Resisting persuasion
* Self-development
* Sequential requests
* Storytelling
* Stress Management
* Tipping
* Using humor
* Willpower

Principles

+ Principles

Explanations

* Behaviors
* Beliefs
* Brain stuff
* Conditioning
* Coping Mechanisms
* Critical Theory
* Culture
* Decisions
* Emotions
* Evolution
* Gender
* Games
* Groups
* Habit
* Identity
* Learning
* Meaning
* Memory
* Motivation
* Models
* Needs
* Personality
* Power
* Preferences
* Research
* Relationships
* SIFT Model
* Social Research
* Stress
* Trust
* Values

Theories

* Alphabetic list
* Theory types

And

About
Guest Articles
Blog!
Books
Changes
Contact
Guestbook
Quotes
Students
Webmasters

 

| Home | Top | Menu | Quick Links |

© Changing Works 2002-
Massive Content — Maximum Speed