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Bargaining
Techniques > General persuasion > Kellerman and Cole's 64 Strategies > Bargaining Description | Example | Discussion | See also
DescriptionOffer to do something for them in exchange for what you want them to do for you. You can exchange anything of value, including goods, money, actions, time, knowledge, etc. If needed, you can increase your offer. It is better to start lower, though not at a point where they feel insulted and consequently refuse to bargain with you. Take note of the need for continuing the relationship, but beware of them making it a bigger issue than it needs to be. Make your offer contingent on them committing to do as you ask. Do not make unilateral offers other than a gesture to get them moving, and then make such offers with care as to how they consider this. ExampleIf you do this for me today, then I'll help you out in the work you need to get done tomorrow. If you want me to still be your friend, you'll do this. Right. If you can get the presentation ready, I'll go and talk to the customer. DiscussionBargaining uses the principles and tools of negotiation. The underlying principle is one of exchange, where each person agrees to give something in order to get what they want. It is typically used when neither party has the ability to command or persuade the other to do as they want without being given anything for this. Relationships in negotiation can be important. If you want the relationship
to remain good, then the exchange should be viewed as being
fair by both parties. If
the relationship is unimportant then either side may use deceptive and
manipulative methods. When this is uncertain or asymmetrical, it is not uncommon
for people to use the relationship as a bargaining chip. Bargaining is the ninth of the 64 compliance-gaining strategies described by Kellerman and Cole. See alsoNegotiation, Exchange principle, The Need for Fairness
Kellermann, K. & Cole, T. (1994). Classifying compliance gaining messages: Taxonomic disorder and strategic confusion. Communication Theory, 1, 3-60
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| Home | Top | Quick Links | Settings | |
Main sections: | Disciplines | Techniques | Principles | Explanations | Theories | |
Other sections: | Blog! | Quotes | Guest articles | Analysis | Books | Help | |
More pages: | Contact | Caveat | About | Students | Webmasters | Awards | Guestbook | Feedback | Sitemap | Changes | |
Settings: | Computer layout | Mobile layout | Small font | Medium font | Large font | Translate | |
| Home | Top | Menu | Quick Links | |
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