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How To Improve Your Deal Making In Five Easy Steps


Guest articles > How To Improve Your Deal Making In Five Easy Steps


by: Simon Hazeldine


Your ability (or lack of ability) to negotiate successful deals can mean the difference between success and failure, profit and loss, wealth or poverty. Learning to negotiate and conclude successful deals will help you get more of what you want.

Here are five easy steps to improve your deal making:

1) Learn how to sell effectively

If you want to conclude more successful deals you need to be able to firstly interest people in the deal in the first place. You need to entice them to discuss the possibility of doing a deal. Selling is the art of getting someone interested in what you have to offer. One of the best ways to do this is to understand what they are interested in and then show them how what you have to offer can help them get it.

2) Learn to negotiate effectively

Once you have someone interested in your deal, you then have to agree the terms upon which the deal can be done. This is the art of negotiating. If selling is convincing someone that you have something of interest to them, then negotiating is about agreeing the terms and conditions that enable the deal to become real.

3) Don't confuse selling and negotiating

Selling is getting someone interested in your proposed deal. Negotiating is agreeing the terms upon which the deal will take place. Sell first, negotiate second. If you sell your deal well you will find the following negotiation will be easier and more profitable.

4) Good deals only produce winners

A common mistake is to think that good negotiating means screwing the other person to the floor. If the other person is not going to gain from the deal they will not be very motivated to make it work for you. Unless both people gain, it is unlikely that anyone will gain. Play hard ball too often and no-one will want to play with you anymore.

5) Deals don't work on their own - they need people to make them work

Once you have negotiated a successful deal, your work has only just started. Your responsibility is now to make it work. You have to deliver your part of the bargain and make sure that the other person delivers their part. As mentioned above, if the other person has a lot to gain from the deal they will be highly motivated to make it work! If they have little to gain they will do little to make it work.


Simon Hazeldine is a best selling author, professional speaker and performance consultant. He is passionate about helping individuals and organisations improve their performance.

Simon is the bestselling author of Bare Knuckle Selling, BareKnuckle Negotiating, Bare Knuckle Customer Service and The Inner Winner.

For more valuable information on improving your sales, profits and performance (including sample chapters from all of Simon's best selling books) at zero cost to you visit: today!

Contributor: Simon Hazeldine

Published here on: 24-Oct-09

Classification: Sales



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