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Employ an Open Door Policy


Guest articles > Employ an Open Door Policy


by: Daniel Milstein


In sales the phrase "my door is always open" is not cliche, it's key. Company culture is very important in a sales firm to encourage open communication and a team attitude.

My regular schedule is interrupted numerous times every day because of the wide open door policy I observe. Many companies claim to have an open door attitude, but in reality it often amounts to little more than managers and executives spending a few minutes each day talking to their employees. From the beginning, Gold Star has had a family atmosphere and I wanted to nurture that environment as much as possible. I encourage all of our employees to call or stop by if they have a question, concern or suggestion. In addition, twice a week I invite one of them for lunch in my office, during which they can ask questions about the company or whatever else is on their mind.

In addition to maintaining rapport with them, the open door policy emphasizes my dislike of scheduling unnecessary meetings. I believe that companies waste too much time in such conferences. It is an easy trap to fall into: someone calls with a question or concern and you respond, 'Let's get together at 2 p.m. this afternoon,' which ultimately becomes an hour session. I would much rather take the time to meet briefly when the issue is still 'hot.'

In order to accommodate the unannounced staff visits, I probably take multi-tasking to an extreme. I could be answering one of my 500 daily e-mails and talking on the headset phone when I hear someone ask, 'Dan, do you have a minute?' I'll nod and invite them in. I am always interested in their questions, concerns and suggestions, and make a sincere effort to avoid answering e-mails and phone calls during our meeting.

Being sincerely interest in your employees is essential to watch your business grow. Open your door and invite any and all questions in.


Daniel Milstein is the bestselling author of ABC of Sales. For more information, visit:

Contributor: Daniel Milstein

Published here on: 14-Oct-12

Classification: Sales


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