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Resume Writing Resources and Tips: Leveraging Keywords to Get Your Resume the Attention it Deserves
Guest articles > Resume Writing Resources and Tips: Leveraging Keywords to Get Your Resume the Attention it Deserves
by: Lisa Peyton
Unless you’ve been totally off the grid over the past several years, chances are you’ve at least heard the buzz about keywords. With the rapid growth of web technologies, keywords have become more important than ever. The simple fact is that if you want to find something or be found on-line, you have to know what group of words to enter into that search box. The same holds true when it comes to top employers or recruiters coming across your resume. Whether they’re sourcing your information from the web or an off-line database, keyword searches are the primary tool they use to sift through the thousands of resumes available.
Monster.com–-the largest on-line job board and resume database–_and other on-line resume sources offer several ways employers can search through resumes. These prominently include the resume’s received date and specific keywords appearing throughout the entire submission process—not simply those keywords found in the body of your completed resume. Any serious job seeker would be wise to regularly dust off their on-line resume, keeping keywords and content fresh, with relevant keywords always in mind when completing every field during the submittal process. It’s important to remember that submitting a keyword optimized resume is just the first step in the process of landing that perfect job. Nonetheless, it’s a vital one if you even want to be considered.
Identifying Desirable Keywords
So now you’re ready to dig in and find those “magic” words that will get you
noticed by your ideal employer and add them to your resume. It’s never a good
idea to misrepresent your skills, but it is important to make sure that you’re
using the same verbiage employers are using to define your skill set. Simple
things like using the plural form of a word or using an industry wide acronym
can keep your resume out of the running unless the employer or recruiter uses
that exact same search phrase.
Adding Keywords to Your Resume
The next step involves integrating all these great keywords in to your resume. While I wouldn’t suggest doing anything as blatant as adding a “Keyword” section to your resume, there are ways to include lists or summaries that include the keywords while engaging the reader at the same time. By using headers like “Summary of Qualifications”, “Areas of Expertise,” and “Professional Profile,” you create a handy list of the keyword skill phrases as well as brief explanations of how you’ve demonstrated these skills in the workplace.
Here are some other tips to keep in mind while optimizing your resume:
Giving your Resume a Check-Up
Whether you’re planning on making your information key-word friendly or you’ve always understood the importance of keywords, it’s a good idea to take a close look at the final draft of your resume. Katherine Hansen offers up a great suggestion in her article, “Tapping the Power of Keywords to Enhance Your Resume’s Effectiveness”.
"To determine the keyword health of your current resume, highlight all the words in it that, based on your research of ideal positions in your field, would probably be considered keywords. Electronic resume guru Rebecca Smith says a good goal to shoot for is 25-35 keywords, so if you have fewer than that currently, try to beef up every section of your resume with keywords, varying the forms of the words you choose.”
http://www.free-resume-tips.com/10tips.html – Resume writing – 10 tips to generate more interviews and higher salary offers
http://www.quintcareers.com/resume_keywords.html – Tapping the Power of
Keywords to Enhance Your Resume’s Effectiveness
http://www.quintcareers.com/identifying_resume_keywords.html – Resources for Identifying Resume Keywords
Lisa Peyton is a writer, teacher and digital marketing consultant based in Portland, Oregon. She teaches digital marketing strategies at Portland State University and acts as Executive Editor for TMMPDX.COM. She has been working with clients for almost a decade, helping them meet the needs of their online communities.
Most recently Lisa has been studying media psychology in hopes of improving
online user experience and examining the future of digital media.
Contributor: Lisa Peyton
Published here on: 08-Sep-13
Classification: Communication, Marketing, Social Media
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