How we change what others think, feel, believe and do
The 'Tellem' presentation
This is a simple method for framing a presentation.
Tell'em what you are going to tell'em
Tell them what you are going to tell them. Summarise what is ahead, building anticipation and excitement.
Tell them in detail what you want to tell them. This is the main body of your presentation and may take various forms, depending on how you want to present your products.
Tell'em what you told'em
Summarize what you have just said, highlighting key points and important messages.
In this presentation I am going to explore the problems you
have told me you have and then explain a great solution for these.
The 'tellem' principle is a simple framing for any presentation that creates anticipation at the start and helps them remember key points at the end. It effectively uses repetition to hammer home the key points, but without appearing to be coercive or boring.