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Positive Expertise

 

Techniques > General persuasion > Kellerman and Cole's 64 Strategies > Positive Expertise

Description | Example | Discussion | See also

 

Description

Get other people to do as you suggest by showing how your knowledge of how the world works can help you guide them to successful action.

You can help this be more effective by beforehand building your credibility as a person who knows how the world works and can pronounce with authority and wisdom on a range of topics. One of the most important aspects of doing this is simply to display confidence in your assertions.

Example

When you go to Paris, be sure to visit the museums on the Left Bank. They are quite spectacular.

If you want that woman to like you, be interested in her. Listen and pay attention.This is what women like. 

This is a good car to buy. Very reliable.

Discussion

The basic premise of this approach is 'I know what works'. By positioning yourself as an expert on how the world works, you can credibly pronounce on all kinds of matters.

If you prove to be right (or can convince them you were right) over time, then they will increasingly turn to you for advice and may even become dependent on you, seeking your opinion in all kinds of matters.

Positive Expertise is also known as 'Expertise (Positive'.

Positive Expertise is the 35th of the 64 compliance-gaining strategies described by Kellerman and Cole.

See also

Authority principle

 

Kellermann, K. & Cole, T. (1994). Classifying compliance gaining messages: Taxonomic disorder and strategic confusion. Communication Theory, 1, 3-60

 

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Site Menu

| Home | Top | Quick Links | Settings |

Main sections: | Disciplines | Techniques | Principles | Explanations | Theories |

Other sections: | Blog! | Quotes | Guest articles | Analysis | Books | Help |

More pages: | Contact | Caveat | About | Students | Webmasters | Awards | Guestbook | Feedback | Sitemap | Changes |

Settings: | Computer layout | Mobile layout | Small font | Medium font | Large font | Translate |

 

 

Please help and share:

 

Quick links

Disciplines

* Argument
* Brand management
* Change Management
* Coaching
* Communication
* Counseling
* Game Design
* Human Resources
* Job-finding
* Leadership
* Marketing
* Politics
* Propaganda
* Rhetoric
* Negotiation
* Psychoanalysis
* Sales
* Sociology
* Storytelling
* Teaching
* Warfare
* Workplace design

Techniques

* Assertiveness
* Body language
* Change techniques
* Closing techniques
* Conversation
* Confidence tricks
* Conversion
* Creative techniques
* General techniques
* Happiness
* Hypnotism
* Interrogation
* Language
* Listening
* Negotiation tactics
* Objection handling
* Propaganda
* Problem-solving
* Public speaking
* Questioning
* Using repetition
* Resisting persuasion
* Self-development
* Sequential requests
* Storytelling
* Stress Management
* Tipping
* Using humor
* Willpower

Principles

+ Principles

Explanations

* Behaviors
* Beliefs
* Brain stuff
* Conditioning
* Coping Mechanisms
* Critical Theory
* Culture
* Decisions
* Emotions
* Evolution
* Gender
* Games
* Groups
* Habit
* Identity
* Learning
* Meaning
* Memory
* Motivation
* Models
* Needs
* Personality
* Power
* Preferences
* Research
* Relationships
* SIFT Model
* Social Research
* Stress
* Trust
* Values

Theories

* Alphabetic list
* Theory types

And

– About
– Guest Articles
– Blog!
– Books
– Changes
– Contact
– Guestbook
– Quotes
– Students
– Webmasters

 

| Home | Top | Menu | Quick Links |

© Changing Works 2002-
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