How we change what others think, feel, believe and do |
Final Furlong
Techniques > Tipping > How to Get a Bigger Tip > Final Furlong Description | Discussion | See also
DescriptionMake extra efforts for your customers in the period just before they are going to tip you. Act in outstandingly helpful ways, for example:
Do not do the opposite of this, which is to be invisible, inattentive and make them wait before giving them the bill. DiscussionThe 'final furlong' is the last part of a horse race, where the finish line is in sight and the riders frantically urge on their steeds. Likewise you can make up for any dissatisfaction with a final push for a happy customer who either wants to make you feel good or who feels obliged to give you a good tip. We remember and assess experiences unevenly over time. We remember in particular early, unusual and, relevant here, late events ( the recency effect). What you do just before they leave is hence highly influential on what they think of you as they leave. When you do things for them, you are also setting up a reciprocal obligation, where they feel a social pressure to repay your kindness. See alsoRecency Effect, Reciprocity Norm
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