How we change what others think, feel, believe and do
I say that X is true. Therefore X is true.
The mere fact of asserting a truth makes it true.
You are stupid.
This shirt is the best that money can buy.
Vote for Jimmy. He will save this country!
Being assertive is an adult way of behaving, stepping off the passive-aggressive continuum and stating a truth with conviction. This can be a very persuasive position, as it removes aggressive threat without capitulation, demonstrating maturity and apparent wisdom.
Assertion is often a veiled appeal to authority in that it makes the assumption that the person making the assertion is an expert or has a position of unassailable formal authority.
Also known as