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Movie Auditions

 

Techniques Confidence tricks > Movie Auditions

Description | Discussion | See also

 

Description

Put an advert in the paper saying that a movie is being made locally and local actors are wanted for small parts. Set up at a local hotel and hold 'interviews'. Get people doing some acting. Tell them they are wonderful. Then start the line of requests for money.

The first request is small-ish, but significant enough to get them on the hook. Tell them that they need to join an actor's union or guild and charge them around $50 (have the forms smartly printed). Having made this commitment, they can now be sold on the need to do photo-shoots, buy clothing, and so on.

Discussion

Everyone wants to be in the movies as it boosts their sense of identity. The small payment hook gives them evidence of their commitment and consequently they will behave consistently with this social proof.

See also

Identity, Consistency principle

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