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Mood-Congruent Judgment

Explanations > Theories > Mood-Congruent Judgment

Description | Research | Example | So What? | See also | References

Description

Our judgments are not cold and logical: they are biased by our moods. When we are in a good mood, we see the world in a more friendly light, and our judgments are more positive. Likewise, when we are grumpy we evaluate things around us as being bad.

This can create a spiral, as positive judgments lead to positive moods. They also lead to positive moods in others, who then infect us back again.

Mood can be affected by such as movies, music and comments of others.

Research

Isen and colleagues gave some people in the street small gifts. Another person then asked them to participate in a 'consumer survey' where they asked about how satisfied they were with their televisions, cars, etc. People who had receive the gift were more positive.

Example

Depressed people see the world as unfriendly and threatening, which keeps them depressed.

So what?

Using it

If you want someone to make a decision, either wait until they are in a supporting mood or work to get them into that mood.

Defending

Before making decisions, consider the mood you are in and how this might affect your decisions. After the decision also review the affect of your mood. Consider how you got in the mood and who influenced this.

See also

Affect Infusion Model, Mood, Mood Memory, Network Theory, Self-Fulfilling Prophecy, Social Contagion

http://www.cognitive-behavior-therapy.org/bower.html

References

Isen, Shalker, Clark, and Karp (1978)

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Site Menu

| Home | Top | Quick Links | Settings |

Main sections: | Disciplines | Techniques | Principles | Explanations | Theories |

Other sections: | Blog! | Quotes | Guest articles | Analysis | Books | Help |

More pages: | Contact | Caveat | About | Students | Webmasters | Awards | Guestbook | Feedback | Sitemap | Changes |

Settings: | Computer layout | Mobile layout | Small font | Medium font | Large font | Translate |

Please help and share:

Quick links

Disciplines

* Argument
* Brand management
* Change Management
* Coaching
* Communication
* Counseling
* Game Design
* Human Resources
* Job-finding
* Leadership
* Marketing
* Politics
* Propaganda
* Rhetoric
* Negotiation
* Psychoanalysis
* Sales
* Sociology
* Storytelling
* Teaching
* Warfare
* Workplace design

Techniques

* Assertiveness
* Body language
* Change techniques
* Closing techniques
* Conversation
* Confidence tricks
* Conversion
* Creative techniques
* General techniques
* Happiness
* Hypnotism
* Interrogation
* Language
* Listening
* Negotiation tactics
* Objection handling
* Propaganda
* Problem-solving
* Public speaking
* Questioning
* Using repetition
* Resisting persuasion
* Self-development
* Sequential requests
* Storytelling
* Stress Management
* Tipping
* Using humor
* Willpower

Principles

Explanations

* Behaviors
* Beliefs
* Brain stuff
* Conditioning
* Coping Mechanisms
* Critical Theory
* Culture
* Decisions
* Emotions
* Evolution
* Gender
* Games
* Groups
* Habit
* Identity
* Learning
* Meaning
* Memory
* Motivation
* Models
* Needs
* Personality
* Power
* Preferences
* Research
* Relationships
* SIFT Model
* Social Research
* Stress
* Trust
* Values

Theories

* Alphabetic list
* Theory types

And

– About
– Guest Articles
– Blog!
– Books
– Changes
– Contact
– Guestbook
– Quotes
– Students
– Webmasters

| Home | Top | Menu | Quick Links |

© Changing Works 2002-
Massive Content — Maximum Speed