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Objection-handling

 

Disciplines > Sales > Objection handling

Articles | Techniques | See also

 

When a sales person demonstrates a feature, talks about a benefit or uses a sales closing technique, their customer may well respond in the negative sense, giving excuses or otherwise heading away from the sale. The response to this is to handle these objections. This is 'objection-handling'.

Articles about objection-handling

Objection-handling techniques and methods

See also

Closing techniques, Objection-handling process, Theories about resistance, Defensive body language, Fallacies, Coping Mechanisms, Resisting persuasion, Resistance to change, Review: Getting Past No

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