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Emotions Analytics Types

 

Explanations > Evolution > Emotions Analytics Types

Survival | Homeostasis | Growth | So what?

 

Emotions Analytics is the study of emotions and personality, including a focus on the signs of emotion in vocal intonation. Studies in this field have led to the identification of three ways of behaving that are driven by fundamental needs and consequent emotional states.

Survival

Survival needs are basic for evolution, in particular that we survive long enough to have children and ensure they also survive long enough to also procreate, so our genes continue to be propagated. The survival instinct continues even after having children and we will fight for our very last breath.

Homeostasis

Related to survival needs, we tend to seek consistency, preferring the easy comfort of the familiar over the effortful confusion of the strange.

When we are somehow disrupted, where what it normal and expected does not happen, the easiest course is to head backwards towards the familiar, seeking to re-establish old patterns and positions.

Growth

An alternative to the familiarity of homeostasis is to set out and explore new territory. Rather than comfort, we may seek to learn, enjoying the arousal we get from exploring novel situations.

Whether we revert to homeostatic familiarity or venture out into novelty and growth may depend on several factors, in particular the perceived risk and our risk bias in terms of the extent to which we enjoy the physical or psychological dangers of the unknown. The situation can significantly affect this tendency, for example we may seek growth in learning to ski while being quite conservative our choice of friends.

So what?

Understand the extent to which people focus on survival, homeostasis and growth, and the way in which these basic drivers affect their decisions. Then use this knowledge in changing their minds.

See also

The Need for a Sense of Control, The Need for Arousal, Preferences

 

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