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Book recommendations

 

Psychology | Communication | Sales | Marketing | Negotiation | Conversion | Propaganda | General

 

Here are the best reference books available on and around the subject of persuasion. They stretch across many domains, from selling to psychology to counseling.

If you want to learn more, buy some of these books! By clicking on the 'buy me' button, you'll get them from Amazon.com. If you do  this, you will help support this site at no extra cost to you.

Books are rated according to their usefulness for persuasion. This means you can get a two-star rating for a great book--it's just that it's persuasion value is only two stars. See also our book reviews.

 

Star ratings

 Brilliant--Best in class
 Excellent--significant stuff
 Good--mostly useful 
 Ok--some bits useful 
 Yuk--one bit useful

 

 

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Disciplines

* Argument
Brand management
* Change Management
Coaching
+ Communication
Counseling
+ Game Design
+ Human Resources
+ Job-finding
* Leadership
+ Marketing
Politics
+ Propaganda
+ Rhetoric
* Negotiation
* Psychoanalysis
* Sales
Sociology
+ Storytelling
+ Teaching
* Warfare
Workplace design

Techniques

+ Assertiveness
* Body language
* Change techniques
* Closing techniques
+ Conversation
Confidence tricks
* Conversion
* Creative techniques
* General techniques
+ Happiness
+ Hypnotism
+ Interrogation
* Language
+ Listening
* Negotiation tactics
* Objection handling
+ Propaganda
* Problem-solving
* Public speaking
+ Questioning
+ Using repetition
* Resisting persuasion
+ Self-development
+ Sequential requests
Stress Management
* Tipping
Using humor
* Willpower

Principles

+ Principles

Explanations

* Behaviors
+ Beliefs
* Brain stuff
Conditioning
+ Coping Mechanisms
+ Critical Theory
+ Culture
+ Decisions
* Emotions
+ Evolution
Gender
+ Games
Groups
Habit
+ Identity
+ Learning
+ Meaning
Memory
+ Motivation
+ Models
* Needs
+ Personality
+ Power
* Preferences
+ Research
+ Relationships
+ SIFT Model
+ Social Research
Stress
+ Trust
+ Values

Theories

* Alphabetic list
* Theory types

And

- About
- Guest Articles
- Blog!
- Books
- Changes
- Contact
- Guestbook
- Links
- Quotes
- Students
- Webmasters

 

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